Selaus Oppiaineen mukaanPro gradu -tutkielmat ja diplomityötKansainvälinen liiketoiminta
Aineistot 1-20 / 212
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A Cross-national Study of personality traits’ effects on Business Students’ Ethical Decisions: Quantitative research on the ethical impact of cross-cultural and personality differences
(25.10.2021)
Pro gradu -tutkielmaInternational business literature, during these decades, has been increasingly focusing on the ethical side of doing business and on the results that derive from it. As a result, numerous studies and frameworks on ethical ... -
A rapid shift to remote work during Covid-19 The role of leader and the factors affecting the superior-subordinate relationship in remote work
(11.11.2020)
Pro gradu -tutkielmaThe Covid-19 breakout worldwide did not only largely impact on the economy and society, but also on numerous employees’ working patterns. Several governments around the world imposed strict restrictions, including ... -
Adapting leadership to a different cultural context : Finnish business leaders in China
(25.08.2021)
Pro gradu -tutkielmaSeveral studies have shown that when leadership is taken to a different cultural context, its verbal and non-verbal communications may disrupt partly due the incorrect leadership style; therefore, achieving commonly shared ... -
Adopting Green Hydrogen by Finnish and Italian Companies: Drivers and Barriers
(03.10.2024)
Pro gradu -tutkielmaIn today’s world, prioritising environmental sustainability is not a choice but a necessity, espe cially since the global energy sector plays a significant role in pollution. The urgency to take im mediate action to ... -
AI in the B2B sales process of international SMEs
(22.05.2024)
Pro gradu -tutkielmaArtificial intelligence (AI) has become easily available for micro, small, and medium-sized enterprises (SMEs) in recent years. This study investigates the adoption and utilisation of AI in Finnish international SMEs from ... -
An exploratory study of factors facilitating key employee retention during implementation process of Mergers and Acquisitions
(07.03.2024)
Pro gradu -tutkielmaGlobalization and intense competition during the last two decades have led many firms to form mergers and acquisitions (M&As) in order to seek new markets, products and economies of scale. However, despite the popularity ... -
ANALYSES OF DIGITAL MARKETING CHANNELS AND INTERNATIONAL SALES PERFORMANCE OF SMALLER BORN GLOBAL AGRICULTURAL FIRMS IN GHANA
(13.01.2022)
Pro gradu -tutkielmaABSTRACT : Currently, smaller-born global agricultural firms in Ghana are facing many marketing-related challenges which most researchers are of the view that the usage of appropriate digital marketing channels ... -
Analysis of the ŠKODA brand perceptions on different markets
(16.05.2021)
Pro gradu -tutkielmaLately, brands are becoming increasingly important across all industries. Consumers are forming relationships with brands attributing brand building process a great significance. Automotive industry belongs to the most ... -
Antecedents of Permanent Migration of Finnish Expatriates
(12 / 2023)
Pro gradu -tutkielmaAs a result of globalisation, the number of expatriates has increased, and there are also Finnish expatriates living all over the world. Expatriation is nothing new and it has been in the focus of academic research for ... -
Attraction of young sales professionals through employer branding
(02.10.2020)
Pro gradu -tutkielmaOne of today’s businesses greatest challenge is to attract and retain skilled personnel. The competition for talent is becoming more and more intense and at the same time, the brand-driven millennials critically evaluate ... -
Auditing Sustainability in Global Supply Chains: Exploring Challenges and Solutions in the Finnish Fashion Industry
(20.04.2024)
Pro gradu -tutkielmaMuotiteollisuus on yksi maailman saastuttavimmista teollisuuden aloista. Materiaalit, jät-teenkäsittely ja veden kulutus tuovat merkittäviä haasteita muotiteollisuuden kestävyydel-le. Monet yritykset ovat lähivuosina ... -
Beginning of a New Era: Remote Recruitment Takeover : How has the COVID-19 pandemic and changing work affected recruitment process evolvement?
(29.04.2022)
Pro gradu -tutkielmaTutkimuksessa selvitetään, miten muuttuvan työn ja korona pandemian tuomat rajoitukset ovat vaikuttaneet rekrytointiprosesseihin viime vuosien aikana. Työssä keskustellaan perinteisestä rekrytoinnista, modernista rekrytoinnista ... -
Beyond choice of entry mode : How and why SMEs change foreign operation modes during internationalization?
(16.11.2021)
Pro gradu -tutkielmaDue to the continuously increasing competition between companies in a global context, the international operations of firms have become increasingly researched subject among scholars. While the research on the choice ... -
Brand Development of Vegan Food Brands : Identity, values, Consumer–Brand Identification and the effects of culture on international brand development
(01.12.2019)
Pro gradu -tutkielmaIn the past few years, the vegan food industry has grown considerably. Environmental concerns, ethical considerations and health reasons have all factored in creating a demand for products called meat substitutes. Consumers ...Opinnäytetyö kokotekstinä PDF-muodossa. -
Brand Extension Impact on Parent Brand Equity: A European Perspective : Cross-cultural Analysis of Extending a Football League Brand to eSports
(29.02.2020)
Pro gradu -tutkielmaThis research explores whether the dimensions of parent brand equity affect brand extension success and on what scale. Furthermore, brand extension’s impact on parent brand equity is analysed. The analysis is done on ... -
Building brand equity through social media marketing in international SMEs
(30.10.2020)
Pro gradu -tutkielmaThe increased use of social media has created a whole new approach for international companies to reach customers across the national borders. That is why, international companies are forced to integrate social media into ... -
Building HR Analytics Maturity : Case Study
(14.04.2020)
Pro gradu -tutkielmaThe focus of this thesis is to study how organizations can develop their Human Resource (HR) analytics in order to better their readiness to provide valuable insights to support management decision-making. To strengthen ... -
Business Cluster Branding and the Interplay of Cooperation and Competition: A Cross Case Analysis
(04.05.2021)
Pro gradu -tutkielmaThe number of business cluster is sharply increasing over the last years and consequently they gained massive attention in research. One central question raised, how to improve the competitiveness of business cluster. An ... -
Business negotiation tendencies of Finnish and Kosovan negotiators: The role of culture
(10.05.2021)
Pro gradu -tutkielmaIn today’s global economy, international business negotiations play a fundamental and critical role in every aspect of conducting business. International business negotiation does not only involve mastering the issues that ... -
Circular Economy and Industrial Packaging Material Waste in EU: Case Study
(24.06.2021)
Pro gradu -tutkielmaCurrent linear economy is based on take-make-use-dispose model which is damaging the environment with unsustainable resource use and generated waste. Sustainable alternative to current linear model is circular economy (CE), ...