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The influence of consumption values on consumer satisfaction and repurchase intention in B2C and C2C e-commerce context
(2013)
Pro gradu - tutkielma
Kokoteksti luettavissa vain Tritonian asiakaskoneilla.
Pro gradu - tutkielma
Kokoteksti luettavissa vain Tritonian asiakaskoneilla.
In recent years, online shopping has emerged as an important retail channel option that accepted by more and more consumers. The development of e-commerce has brought tremendous opportunities but also fierce competitions ...