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BORN GLOBALS AND ENTREPRENEURIAL MARKETING STRATEGIES: A CASE STUDY IN PORTUGAL AND FINLAND
(2014)
Pro gradu - tutkielma
Kokoteksti luettavissa vain Tritonian asiakaskoneilla.
Pro gradu - tutkielma
Kokoteksti luettavissa vain Tritonian asiakaskoneilla.
The aim of this study is to investigate in what way Born Global companies apply Entrepreneurial Marketing strategies and which factors influence these. For that purpose, the analysis focuses on the extent to which these ...