Hae
Aineistot 1-1 / 1
Masculinity in advertising appeals - A content analysis of print advertisements in India, Finland and Spain
(2009)
Pro gradu - tutkielma
Kokoteksti luettavissa vain Tritonian asiakaskoneilla.
Pro gradu - tutkielma
Kokoteksti luettavissa vain Tritonian asiakaskoneilla.
This is a study about the representations of modern masculinity, comparing print advertisements from three countries; India, Finland and Spain. The portrayals of male characters were analysed by doing a content analysis, ...