Change of International Business Models during Covid-19
Pysyvä osoite
Kuvaus
©2021 Routledge. This is an Accepted Manuscript of a book chapter published by Routledge in Covid-19 and International Business : Change of Era on December 29, 2020 available online: http://www.routledge.com/Covid-19-and-International-Business-Change-of-Era/Marinov-Marinova/p/book/9780367623241
In this chapter, we discuss how Covid-19 impacts firms’ business models in the international context and how firms should aim toward business models built on network trust, cost cutting, and automation to maximize resilience and provide better chances to survive these challenging times. We apply a business model framework that divides business models into five elements including Product/Service, Value Constellation, Finance Structure, Information Flow, and Decision Making Structure. We argue that some elements of a business model may have strong impact on how other elements change in international business models. Businesses may use these ideas to create or avoid changes to their business models.
Emojulkaisu
ISBN
978-1-003-10892-4
ISSN
Aihealue
Sarja
Routledge Frontiers in the Development of International Business, Management and Marketing
OKM-julkaisutyyppi
A3 Kirjan tai muun kokoomateoksen osa
