Narrative frames and framing narratives – the role of non-journalists in narrative news discourse

Narrativity and transparency in news journalism can be seen as responses to the changing mediascape where various actors compete for claims to truth. However, the relationship of narrativity, transparency, and truth, is complex, and there is a need for studying their relations from the perspective of narrative persuasion. This article explores a form of narrative persuasion through which non-journalist participants may affect news discourse by importing content from outside the primary “news frames” and cueing into culturally recognizable “framing narratives”. It introduces a conceptual model for assessing narrative transparency and applies it to a case study of a political interview.