Unveiling the hidden link between digital servitization and firm performance: A meta-analysis

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Bustinza, O.F., Sabugo, R.R., & Vendrell-Herrero, F. Unveiling the hidden link between digital servitization and firm performance: A meta-analysis. Asian Business & Management. https://doi.org/10.1057/s41291-026-00349-5
© 2026, Springer Nature Limited . This version of the article has been accepted for publication, after peer review (when applicable) and is subject to Springer Nature’s AM terms of use, but is not the Version of Record and does not reflect post-acceptance improvements, or any corrections. The Version of Record is available online at: http://dx.doi.org/10.1057/s41291-026-00349-5

Kuvaus

Digital servitization (DS) has emerged as a powerful approach for manufacturers aiming to enhance performance. However, the link between DS and performance remains controversial, with past empirical studies producing varied and conflicting results. This study presents a meta-analytical quantitative analysis based on a sample of 75 independent parameters derived from 51 peer-reviewed journal articles. Results confirm a positive relationship between DS and firm performance. They demonstrate that this relationship is influenced by the individual and integrated roles of digitalization and servitization. Specifically, digital infrastructure exhibits a U-shaped relationship with performance. In addition, contract-based services appear more effective than data-based services, and the interdependence of digitalization and servitization outperforms treating them as independent entities. This meta-analysis unpacks the “DS black box” by exploring the specific characteristics that account for the heterogeneities in the DS-performance relationship.

Emojulkaisu

ISBN

ISSN

1476-9328
1472-4782

Aihealue

Kausijulkaisu

Asian business and management|25

OKM-julkaisutyyppi

A1 Alkuperäisartikkeli tieteellisessä aikakauslehdessä (vertaisarvioitu)