AddSearch: managing culturally diverse global virtual teams in an internationalizing SME
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Delecour, T., & Oguike, M. (2026). AddSearch: managing culturally diverse global virtual teams in an internationalizing SME. In A. Šilenskytė, M. Fletcher, J. Butkevičienė, & C. Jayton (Eds.), Diversity, Equity, and Inclusion in Small and Medium Enterprises: Concepts, Cases, and Managerial Perspectives (pp. 175-180). Edward Elgar Publishing. https://doi.org/10.4337/9781035361243.00021
© Tiphaine Delecour, MacDonald Oguike. This is an open access work distributed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International (https://creativecommons.org/licenses/by-nc-nd/4.0/) license.
Pysyvä osoite
Kuvaus
Helena Rebane, Chief Executive Officer of AddSearch—a Finland-based small software company specializing in advanced content and product search solutions—was an exceptionally inclusive leader. Under her leadership, AddSearch had won the prestigious Finnish award ‘International Employer of the Year 2024’ in the small- and medium-sized enterprise (SME) category. AddSearch had already embedded diversity, equity and inclusion (DEI) practices for managing global virtual teams; however, managing cultural diversity and time zones in a virtual work environment sometimes still created tensions. How could the management of global virtual teams in this SME be further improved? This case offers insights into inclusive leadership, employee onboarding and engagement challenges in a virtual work environment, and internal communication strategies using an enterprise social network (ESN). The case relates to Sustainable Development Goals 8 (Decent work and economic growth) and 10 (Reduced inequalities).
Emojulkaisu
Diversity, Equity, and Inclusion in Small and Medium Enterprises: Concepts, Cases, and Managerial Perspectives
ISBN
978-1-0353-6124-3
ISSN
Aihealue
OKM-julkaisutyyppi
A3 Kirjan tai muun kokoomateoksen osa (vertaisarvioitu)