OSUVA - Selaus tekijän "Laihonen, Anna-Maria" mukaan
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Improving International Business Performance by International Branding: SMEs in the Finnish Health Sector
Laihonen, Anna-Maria (2019)
Pro gradu - tutkielmaThe research on international branding is scattered and mainly focused on multinational corporations, while the increased globalization is diminishing the old notion of international involvement being applicable only for ...Kokoteksti luettavissa vain Tritonian asiakaskoneilla.