OSUVA - Selaus tekijän "Cai, Yuanfeng" mukaan
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The black ocean strategy in Thailand logistic industry
Nithisathian, Kittichok; Takala, Josu; Srisuk, Thanawat; Cai, Yuanfeng; Goerlich, Martin; Daengrasmisopon, Thittapong (4S go, s.r.o, 01.03.2020)
articleThe logistic is the core of Thai economy. While many business authors are focused on blue ocean strategy in pursuit of tapping into uncontested market space by using differentiation and low cost. There is another strategy ...