OSUVA - Selaus nimekkeen mukaan
Aineistot 1375-1394 / 15902
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Branding the “wow-academy” : The risks of promotional culture and quasi-corporate communication in higher education
(Seismo Verlag, 12.10.2022)
articleThis article examines the branding of the new Tampere University in Finland and the reactions it evoked in Finnish social media and news media between 2018–2020. The merger of the University of Tampere and Tampere University ... -
Branding Wooden Multi-storey Construction : Real-Estate Agents as Gatekeepers for Enhancing Consumer Value in Housing
(Elsevier, 31.01.2022)
articleUnderstanding of consumer value expectations in the Finnish multistorey construction (MSC) markets is limited. Even less information exists on branding in the MSC businesses. Real-estate agents are powerful actors in the ... -
Brands in Disguise: The Role of Anthropomorphism in Crisis Communication
(22.04.2025)
Pro gradu -tutkielmaIn the midst of a crisis, as public pressure and consumer expectations are elevated, companies may resort to humanizing their brands in order to mitigate the damage and potentially regain consumer trust and seek forgiveness. ... -
Brasilialaisten listautumisantien alihinnoittelu ja pitkän aikavälin menestys
(2011)
Pro gradu - tutkielmaListautuminen on merkittävä muutos yrityksen elinkaaressa. Se on pitkä ja vaativa prosessi. Listautuminen pörssiin tulee usein ajankohtaiseksi, kun yrityksellä on tarve kasvaa ja/tai laajentaa omistusta. Motivaatiotekijöitä ...Kokoteksti luettavissa vain Tritonian asiakaskoneilla. -
Breaking Barriers : How Do the Marketing Capabilities of Emerging-Market Micro-Multinationals Drive Social Innovation?
(Springer Nature, 29.04.2024)
articleDespite the increasing importance of social innovation, research seeking to illuminate how firms engage in social innovation in emerging markets is limited. Utilizing survey data from 143 Pakistani micro-multinational firms ... -
Breaking Down The Black Box Of Industry Platform Processes : A Systematic Literature
(University of Aston, 2023)
articlePurpose: Despite the increasing prevalence of industry platforms, we still lack a comprehensive understanding of the processes that platform owners should undertake. Our knowledge of how these platforms are created, how ... -
Breaking Up Is Hard to Do : What Brexit Means for UK Insolvency and Restructuring Law
(De Gruyter, 15.06.2021)
articleThis paper asks whether the UK can maintain its insolvency and restructuring pre-eminence post Brexit i. e. after Britain’s departure from the European Union (EU). In the past 20 years or so, the UK is said to have become ... -
Breakthrough in former socialistic economies : Case Wärtsilä Oyj
(27.01.2020)
DiplomityöThe future market situations force companies to dynamically evolve and adapt strategies that will boost sales and provide value, without forgetting the customer focus. There is a need for multidivisional international ... -
Brexit -uhka vai mahdollisuus Iso-Britannialle
(2017)
Pro gradu - tutkielmaIso-Britannia järjesti 23.6.2016 kansanäänestyksen EU-jäsenyyden jatkosta. Kansalta kysyttiin, että jäädäänkö EU:hun vai lähdetäänkö EU:sta. Äänestyksen lopputulos oli, että Iso-Britannia lähtee EU:sta. Iso-Britannian ... -
Brexit uncertainty and volatility persistence in tourism demand
(RoutledgeTaylor & Francis, 24.09.2020)
articleTourism has emerged as one of the leading components of aggregate economic growth in most developed economies, especially in the UK, where it is predicted to grow at an annual rate of 3.8% through 2025. Because tourism ... -
Brian Turner's Ghosts of War
(17.08.2020)
Pro gradu -tutkielmaTämä pro gradu –tutkielma käsittelee sodan haamuja, traumaattista kummittelua ja sodan kokemuksista paranemista Brian Turnerin Irakin sotaa kuvailevissa runoissa ja omaelämäkerrassa. Aineistona käytettiin Turnerin runokokoelmia ... -
Bricolage and new-venture performance : conditions of digitalization, causation, and effectuation
(Taylor & Francis, 24.04.2025)
articleEntrepreneurial bricolage literature has established a positive relationship between bricolage and venture performance. However, the potential influence of firm-level conditions and decision-making logics has not been ... -
Bridging cryptocurrency and traditional finance businesses: the case of SpectroCoin-Pervesk
(Edward Elgar, 23.07.2024)
bookPartVytautas, the chief executive officer and co-founder of SpectroCoin (cryptocurrency exchange) and Pervesk (licensed payment institution) was at a crossroads. The technological interconnectedness of these two firms enabled ... -
Bridging Educational Frontiers: AI-Adaptive Learning, Subscription Strategies, and the Quest for Global Online MBA Accessibility
(09.09.2023)
Pro gradu -tutkielmaThis research dives deep into the rapidly evolving realm of postgraduate online education, mainly focusing on online MBA programs. The study unveils significant patterns and fresh perspectives through comprehensive content ... -
Bridging the chasm between “what could be” and “what is” : the impact of blockchain technologies on public service management
(Emerald, 02.01.2025)
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"Bring the Vast Unthinkable Down to Earth": Popularization and Usability in A Short History of Nearly Everything by Bill Bryson and Its Finnish Translation
(2016)
Pro gradu - tutkielmaTässä pro gradu -tutkielmassa tarkastelen miten popularisointi ja käytettävyys näkyvät Bill Brysonin kirjassa A Short History of Nearly Everything ja sen suomennoksessa Lyhyt historia lähes kaikesta (suom. Markku Päkkilä). ... -
Bringing Nordic Slush to Asia : entrepreneurial internationalization of an NGO as a social movement
(Elsevier, 24.08.2020)
articleWe explore the internationalization of Slush, an entrepreneurship-promoting NGO from Finland that expanded to Japan, China, and Singapore. We incorporate the social movement theory that allows revealing special mechanisms ... -
British rule of law under terrorist attack: The right to liberty and derogation from the European Convention on Human Rights in the United Kingdom
(2003)
Pro gradu - tutkielmaEveryone’s right to liberty is protected in the European Convention on Human Rights and also in most states’ constitutions. All the contracting parties to the Convention are committed to protect the Convention’s rights and ... -
Broadening the Concept of Luxury : Transformations and Contributions to Well-Being
(SAGE Publications, 01.08.2022)
articleLuxury has always been an intrinsic part of human societies. Prior research shows how luxury transforms from being-to-having and owning-to-searching for meaningfulness via shifting from having-to-being and from ... -
Brownian Bridges on Polygons
(Tessellations Publishing, 2022)
articleThere are no straight lines or sharp corners in nature, said the famous Catalan architect Antoni Gaudí. The famous Polish–French–American mathematician Benoit B. Mandelbrot went even further and asserted that the curves ...
