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Boundary value problems, Weyl functions, and differential operators
(Birkhäuser, Cham, 2020)
bookThis open access book presents a comprehensive survey of modern operator techniques for boundary value problems and spectral theory, employing abstract boundary mappings and Weyl functions. It includes self-contained ... -
Brain Drain in Finland; A Real Threat or a Myth and its Impact on Finland's R&D Capabilities
(Politechnika Śląska, 11.09.2019)
articleThe phenomenon of ‘Brain Drain’ or ‘Human Capital Flight’ is actively discussed in Finland recently. It is the phenomenon in which highly educated and skilled people leave the country where they attained their education ... -
BRAND BUILDING WITH SOCIAL MEDIA IN B2B BORN GLOBAL COMPANIES
(04.12.2019)
Pro gradu -tutkielmaThe aim of this master's thesis is to uncover the ways how born global companies, operating in the B2B sector, can implement successful brand building in social media when expanding to a new international market, since ... -
Brand Crisis in Social media
(2014)
Pro gradu - tutkielmaThis thesis examines the concept of brand crisis, its impact on company’s reputation and - image. Factors triggering a crisis are examined and the focus of the study is on how companies respond to consumers in social media ...Kokoteksti luettavissa vain Tritonian asiakaskoneilla. -
Brand Development of Vegan Food Brands : Identity, values, Consumer–Brand Identification and the effects of culture on international brand development
(01.12.2019)
Pro gradu -tutkielmaIn the past few years, the vegan food industry has grown considerably. Environmental concerns, ethical considerations and health reasons have all factored in creating a demand for products called meat substitutes. Consumers ...Opinnäytetyö kokotekstinä PDF-muodossa. -
Brand development process in the digital age - Case: S-Pankki
(2015)
Pro gradu - tutkielmaIt is the dawn of the digital revolution and a lot of brands in many industries are struggling to keep up with the accelerating fast-paced progress that is disrupting industry after another. Traditional and well-established ... -
BRAND DRIVEN GROWTH: CASE AMER SPORTS CORPORATION IN THE SPORTING GOODS INDUSTRY
(2008)
Pro gradu - tutkielmaBrands have increased their importance in recent years due to various aspects. In the absence of a comprehensive theoretical framework for the phenomenon of brand driven growth, in this thesis the phenomenon is investigated ... -
Brand equity through corporate social responsibility: Creating competitive advantage in the food industry
(2015)
Pro gradu - tutkielmaThe concept of corporate social responsibility (CSR) is a broad topic. It spans many issues and stakeholders, from employees to customers. Increasing awareness of ethical issues in the food industry means that there is a ...Kokoteksti luettavissa vain Tritonian asiakaskoneilla. -
Brand Extension Impact on Parent Brand Equity: A European Perspective : Cross-cultural Analysis of Extending a Football League Brand to eSports
(29.02.2020)
Pro gradu -tutkielmaThis research explores whether the dimensions of parent brand equity affect brand extension success and on what scale. Furthermore, brand extension’s impact on parent brand equity is analysed. The analysis is done on ... -
Brandielementit ja niiden rooli brandin rakentamisessa: nimi, logo ja symboli
(2008)
Pro gradu - tutkielmaYrityksen kannattaa kiinnittää huomiota brandin rakentamiseen, sillä vahva brandi antaa etua markkinoilla kilpailijoihin nähden. Harvassa pienessä yrityksessä kuitenkaan tiedetään, mistä osista brandi koostuu, tai miten ... -
Brandien oikeussuoja tavaramerkin funktioiden näkökulmasta
(2007)
Pro gradu - tutkielmaBrandit kasvattavat merkitystään markkinoilla jatkuvasti. Brandaaminen itsessään on keino erilaistua markkinoilla, ja toisaalta brandaamisesta on tullut jo markkinoiden perusfundamentti. Aineettomasta omaisuudesta on tullut ... -
Brandin luomisen ja kehittämisen haaste sähköteknisellä alalla, Case: Vaasa Electronics Oy
(2002)
Pro gradu - tutkielmaTyön tarkoituksena oli analysoida brandin luomiseen ja kehittämiseen liittyviä haasteita sähköteknisellä alalla. Case-yritykseksi valitiin Vaasa Electronics Oy, jossa parhaillaan oli käynnissä oman brandin kehitysprojekti. ... -
Brandin rakentaminen Venäjälle - suomalaisen päivittäistavaramarkkinoijan näkökulma
(2004)
Pro gradu - tutkielmaTutkimuksen tarkoituksena oli analysoida brandin rakentamista Venäjällä suomalaisen päivittäistavaramarkkinoijan näkökulmasta. Tarkoituksena oli löytää ja analysoida ne erityispiirteet, jotka tulisi huomioida rakennettaessa ... -
Brandin strateginen johtaminen
(2008)
Pro gradu - tutkielmaTutkimuksen ensisijaisena tavoitteena oli tutkia case-yritysten brandin johtamisen tasoa ja pyrkiä kuvaamaan sekä vertailemaan mahdollisimman tarkasti niiden välisiä eroja ja yhtäläisyyksiä. Tarkoituksena oli kuvata ...Kokoteksti luettavissa vain Tritonian asiakaskoneilla. -
BRANDING ACTIVITIES OF THE PREMIER LEAGUE CLUBS: Influence on international consumer buying choices
(2016)
Pro gradu - tutkielmaThis thesis takes a look at the branding activities of the Premier League clubs with the particular focus on the impact they have on consumer buying choices. It presents the theory of the branding, examining the sports ... -
Branding Strategies of Born Global A Case Study of a Finnish Firm
(2010)
Pro gradu - tutkielmaBorn globals are special kind of firms that expands into the global markets quite rapidly after their inception. Branding strategies of born globals have not been explored up to sufficient extent in the literature. For ... -
Branding Strategies of Horizontal International Mergers and Acquisitions A Case Study of a Finnish Global Company
(2011)
Pro gradu - tutkielmaThe study is inspired by the increasing population of global IMA, and the missing of sufficient researches on branding strategies influences on IMA performances. The research question is ''how branding strategies influence ...Kokoteksti luettavissa vain Tritonian asiakaskoneilla. -
Branding the “wow-academy” : The risks of promotional culture and quasi-corporate communication in higher education
(Seismo Verlag, 12.10.2022)
articleThis article examines the branding of the new Tampere University in Finland and the reactions it evoked in Finnish social media and news media between 2018–2020. The merger of the University of Tampere and Tampere University ... -
Branding Wooden Multi-storey Construction : Real-Estate Agents as Gatekeepers for Enhancing Consumer Value in Housing
(Elsevier, 31.01.2022)
articleUnderstanding of consumer value expectations in the Finnish multistorey construction (MSC) markets is limited. Even less information exists on branding in the MSC businesses. Real-estate agents are powerful actors in the ... -
Brasilialaisten listautumisantien alihinnoittelu ja pitkän aikavälin menestys
(2011)
Pro gradu - tutkielmaListautuminen on merkittävä muutos yrityksen elinkaaressa. Se on pitkä ja vaativa prosessi. Listautuminen pörssiin tulee usein ajankohtaiseksi, kun yrityksellä on tarve kasvaa ja/tai laajentaa omistusta. Motivaatiotekijöitä ...Kokoteksti luettavissa vain Tritonian asiakaskoneilla.
