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Business-to-Business International New Ventures: Building Brand Awareness Globally Through Entrepreneurial Digital Marketing
(2019)
Pro gradu - tutkielma
Kokoteksti luettavissa vain Tritonian asiakaskoneilla.
Pro gradu - tutkielma
Kokoteksti luettavissa vain Tritonian asiakaskoneilla.
The increasing number of organizations that are international from their inception, also known as International New Ventures (INVs), has become an emerging phenomenon and gained a great interest in research for over the ...