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From data management to actionable market insight : development of a market intelligence concept model for an industrial manufacturer organization
(2020-06-15)
Pro gradu -tutkielma
Kokoteksti luettavissa vain Tritonian asiakaskoneilla.
Pro gradu -tutkielma
Kokoteksti luettavissa vain Tritonian asiakaskoneilla.
The operational decision-making of industrial manufacturer organizations generally utilizes the internal business information collected by the organizations. For example, organizations analyse sales and production data ...
Development of a tool to measure customer satisfaction level for a specific case company
(2021-04-27)
Pro gradu -tutkielma
Kokoteksti luettavissa vain Tritonian asiakaskoneilla.
Pro gradu -tutkielma
Kokoteksti luettavissa vain Tritonian asiakaskoneilla.
The purpose of this thesis work is to design tool and process for measuring customer satisfaction level with limited population of customers. The case company is a Finnish IT company, from where the relevant data related ...