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B2B SERVICE MODEL FOR CAR DEALERSHIPS IN FINLAND: SHOULD FINLAND IMPLEMENT SAME STRATEGYAS GERMANY?
(2019)
Pro gradu - tutkielma
Kokoteksti luettavissa vain Tritonian asiakaskoneilla.
Pro gradu - tutkielma
Kokoteksti luettavissa vain Tritonian asiakaskoneilla.
In the current market situation, car retailers and car manufacturers face ever-increasing challenges due to the high level of competition. In order to successfully compete in the B2B sales, organizations need to understand ...