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Aineistot 1-1 / 1
Strategic and Tactical Product Launch Decisions and Performance of a New Artist within Music Industry
(2011)
Pro gradu - tutkielma
Kokoteksti luettavissa vain Tritonian asiakaskoneilla.
Pro gradu - tutkielma
Kokoteksti luettavissa vain Tritonian asiakaskoneilla.
The purpose of the study was to analyze and describe the strategic and tactical launch decision of a new artist within the music industry. Therefore, the main objective for the study was to investigate both theoretically ...