Selaus Oppiaineen mukaanPro gradu -tutkielmat ja diplomityöt (rajattu saatavuus)Marketing
Aineistot 1-6 / 6
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Development of a Competitive strategy for a Power Plants manufacturer in the Colombian Oil sector
(2009)
Pro gradu - tutkielmaThe main pursue of the study is to develop a competitive strategy for a power plant manufacturer in the Colombia oil sector. The study aims to identify the main theories of competitive strategy and competitive advantage ...Kokoteksti luettavissa vain Tritonian asiakaskoneilla. -
Gender role portrayals in advertising in relation to Hofstede's masculinity/femininity dimension of culture: A cross-cultural comparison of web advertisements in the Czech Republic and Slovakia
(2008)
Pro gradu - tutkielmaThe study has the aim to explore gender role portrayals in advertising in relation to Hofstede´s masculinity/femininity dimension of culture via cross-cultural comparison of web advertisements in the Czech Republic and ...Kokoteksti luettavissa vain Tritonian asiakaskoneilla. -
IMPACT OF NATIONAL CULTURE ON TRUST BUILDING IN INTERNATIONAL BUSINESS NEGOTIATION PROCESS:Case Study of Finnish Business Negotiation
(2008)
Pro gradu - tutkielmaMost researchers argue that trust in negotiation significantly determines problem-solving effectiveness. Present paper aims to identify effects of national culture on trust building across business negotiation stages. The ...Kokoteksti luettavissa vain Tritonian asiakaskoneilla. -
INTERNAIONALIZATION OF SMES; A CASE STUDY OF A FINNISH MANUFACTURING SME
(2009)
Pro gradu - tutkielmaThe Internationalization of SMEs represents big challenges that must be addressed. This study explores and analyses the internationalization process of a Finnish SME in the manufacturing industry. The theoretical part ...Kokoteksti luettavissa vain Tritonian asiakaskoneilla. -
marketing
(2007)
Pro gradu - tutkielmaRecent years have witnessed the emergence of Chinese multinationals with a presence in both developed and developing countries. Yet little is known about them. The objective of this study is to review different ...Kokoteksti luettavissa vain Tritonian asiakaskoneilla. -
THE INFLUENCE OF EXPERIENCE ON THE INTERNATIONALIZATION OF THE FIRM (CASE STUDY ON JAPANESE COMPANY IN THAILAND)
(2009)
Pro gradu - tutkielmaThe aim of thesis is to study about the influence of experience on the internationalization approach. The internationalization approaches include stage model approach, economic approach, network approach, and born global ...Kokoteksti luettavissa vain Tritonian asiakaskoneilla.