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THE IMPACT OF SUPPLIER RELATIONSHIPS ON BORN GLOBAL FIRMS` INTERNATIONALIZATION
(2014)
Pro gradu - tutkielma
Pro gradu - tutkielma
Purpose: Building on the resource-based perspective and the network theory of the firm, this thesis explores how supplier relationships facilitate the internationalization of born global firms. The study examines what kind ...
Branding Strategies of Born Global A Case Study of a Finnish Firm
(2010)
Pro gradu - tutkielma
Pro gradu - tutkielma
Born globals are special kind of firms that expands into the global markets quite rapidly after their inception. Branding strategies of born globals have not been explored up to sufficient extent in the literature. For ...
Born global companies and dynamic capabilities in a rapidly changing environment
(2017)
Pro gradu - tutkielma
Pro gradu - tutkielma
Many companies have a vision to globalize from the founding and these companies are called born global companies. Born globals may have shortages compared to traditionally internationalizing companies but they do have also ...
Sales channel strategy decision-making in Finnish B2B born globals
(2015)
Pro gradu - tutkielma
Pro gradu - tutkielma
Recently, academics have raised interest on the decision-making logic of international entrepreneurial firms. Literature on the subject indicates that normal causation-based decision-making logic does not explain the ...