"Word-of-mouth" - Selaus asiasanan mukaanPro gradu -tutkielmat ja diplomityöt

    • Online Review Management in Hotel Industry 

      Nguyen, Kim (2015)
      Pro gradu - tutkielma 
      The impact of online reviews and social media on hotel business has reached an unprecedented level, given the vast amount of people checking posted opinions prior to making their booking decisions. This study, thus, aims ...