"RoboCluster" - Selaus asiasanan mukaanPro gradu -tutkielmat ja diplomityöt
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Towards a cluster identity- the case of RoboCluster
(2008)
Pro gradu - tutkielmaIn today’s business world, there is a major accent put on differentiation and the creation of sustainable competitive advantage. An agreed method in order to achieve these targets is that of branding. The phenomenon of ...