"Project marketing" - Selaus asiasanan mukaanPro gradu -tutkielmat ja diplomityöt
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Project Marketing Process in Developing Countries - The case of a Finnish Heavy Industrial Firm in Vietnam
(2004)
Pro gradu - tutkielmaAs a trend of gaining competitive edge in the global industrial market, firms often sell not only their products and services but also systems and know-how which can be combined as a project. The aim of this study is to ...