"Customer experience" - Selaus asiasanan mukaanPro gradu -tutkielmat ja diplomityöt

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    • Design for the customer experience (2014) 

      Spivakova, Alexandra (2015)
      Pro gradu - tutkielma 
      In the challenging competitive environment success of the companies is determined by strong product or service differentiation, establishing customer relationships, and ability to provide value to the customers. The companies ...

    • Network coordination of customer experience through customer and supplier involvement 

      Raitaluoto, Teemu (2017)
      Pro gradu - tutkielma 
      Customer experience has risen on top of marketing and management research. According to recent research, the industry expects to compete mainly through customer experience management. Benefits of a good customer experience ...