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The role of consumption orientation in consumer food preferences in emerging markets
Global marketers are widely implementing global or local product positioning in an attempt to appeal to consumers in international markets. However, there is no consensus in homogenization versus heterogenization of consumer ...
Disgusting or delicious? Examining attitudinal ambivalence towards entomophagy among Danish consumers
Current meat consumption habits will need to change, especially those of Western consumers. The level of meat consumption is unsustainable, and a recent study estimates a necessary reduction of 90% of the current intake. ...
Hear what I appreciate : activation of consumption motives for healthier food choices across different value segments
(Taylor & Francis, 2017-12-04)
This study represents ‘nudging’ interventions aiming to promote healthier food choices by altering the environment where choices are made, without price incentives. The study focuses on the activation of a consumer’s ...
Interested in eating and drinking? How food affects travel satisfaction and the overall holiday experience
(Taylor & Francis, 2016-08-17)
This study addresses the question of how an inherent interest in food affects consumers as travellers. This is done by focusing on food interest as an antecedent and uncovering the effects of such an interest on travel ...
A values-beliefs-attitude model of local food consumption : an empirical study in China and Denmark
Consumers’ and policy makers’ interest in local foods is growing. Accordingly, researchers are also increasingly paying attention to the consumption of local foods. Studies have identified preference for local foods as an ...
Managing the transformation of the global commons into luxuries for all
In less than a century, mass industrialization and consumption have altered the Earth’s ecosystem and its resources. The elementary resources of the global commons—namely, air, water, and land—have been depleted, and human ...
Cruise holidays - how on-board service quality affects passengers' behaviour
(Cognizant Communication Corporation, 2019-07-05)
This study examines the relations ships between the perceived service quality and satisfaction on on-board spending and behavioral action, while it also explores differences in on-board spending. Survey data were collected ...
Destination foodscape : a stage for travelers' food experience
This study elaborates on the foodscape construct and explores it within tourism. The study contributes to the literature by introducing destination foodscape and presenting a novel framework for understanding a destination's ...
Global OTC pharmaceutical packaging with a local touch
Purpose - The aim of this study is to explore the contextual influences of packaging design and its cues on respondents' preferences. Design/methodology/approach - To explore the contextuality of packaging cues, a ...
Exploring consumers’ subjective shopping experiences in directly operated luxury brand stores
Customers’ in-store shopping experiences are critical for luxury brand success. Research on the creation of experiential value in retailing finds clear differences in the cues contributing to delightful consumer experiences ...