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A values-beliefs-attitude model of local food consumption : an empirical study in China and Denmark
(Elsevier, 2020-07-01)
- article
Consumers’ and policy makers’ interest in local foods is growing. Accordingly, researchers are also increasingly paying attention to the consumption of local foods. Studies have identified preference for local foods as an ...
The role of consumption orientation in consumer food preferences in emerging markets
(Elsevier, 2020-05-01)
- article
Global marketers are widely implementing global or local product positioning in an attempt to appeal to consumers in international markets. However, there is no consensus in homogenization versus heterogenization of consumer ...