"identity (mental objects)" - Selaus asiasanan mukaanArtikkelit
Aineistot 1-3 / 3
(Wydawnictwo Instytutu Filozofii i Socjologii PAN, 2019)
articleThis paper seeks to resolve the problem of redefining cultural boundaries. Therefore, the following questions are addressed: 1) To what do cultural boundaries refer, and of what do they basically consist? 2) On what ...
Cultural camouflage : how consumers perform concealment practices and blending techniques to insulate cultural membership (Taylor and Francis, 29.09.2021)
articleThe purpose of this paper is to explore how gay men manage their identities both within and outside the gay community by drawing on post-gay discourses, which surmise stigma against the gay community as a thing of the past. ...
How consumers' need for uniqueness, self-monitoring, and social identity affect their choices when luxury brands visually shout versus whisper (Elsevier, 01.03.2018)
articleThis study theorizes and tests the effects of consumers' personality and social traits on preferences for brand prominence, and it explores the mediating effects of gender and culture. It focuses on how consumers' need for ...