afi=Artikkelit|aen=Articles| - Selaus tekijän "Raatikainen, Olli" mukaan - Osuva

Aineistot 1-2 / 2

Dynamic In-game Advertising in 3D Digital Games. A threat or a possibility

Raatikainen, Olli (NORDICOM, 2012)
article

Lately, digital games have developed concerning their use as a marketing medium. The present article is part of a study aimed at building a theoretical model for measuring and analyzing dynamic in-game advertising in 3D ...
Five readers on the spot : a case study of readings of online news items

Katajamäki, Heli; Raatikainen, Olli (VAKKI ry, 2019)
article

The aim of this study is to discover how readers’ worldly knowledge (knowledge of the world through experiences and reading) influences their readings of online news. Readings refer in this study to readings on a practical ...