"https://orcid.org/0000-0001-8176-2872" - Selaus tekijän mukaanVäitöskirjat
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Manufacturer Perspectives on Outcome-based Service Offerings : Essays on the concept, financial consequences and customer relationships
Korkeamäki, Lauri (Vaasan yliopisto, 09.11.2021)
ArtikkeliväitöskirjaPressured by product commoditization and intensifying global competition, manufacturers in business markets have turned to servitization. Outcome-based service (OBS) offerings have been highlighted as a particularly prominent ...